When someone buys your product or service you expect them to return for more but it's a known fact that you are not the only one in the market and if your business is new then it's even harder to make a mark upon your customers. Currently leaving you with two options the first one is advertising through a media which is expensive and time consuming and there is no guarantee that it would reach your potential customers that leaves you with the second and cost effective option and that is promotional merchandise.
They can be a product on to which you can print your brand name, if your business is small and new give these promotional items for free as your business grows and popularity increases your customers would be willing to pay something with your brand name on it all the major clothing brands does it.
There is a wide variety of products that can suit any budget let us take a look at some of them according to budget:
Low budget products
These are sensitive to economic conditions and it is one of the best things to bank upon .. Some of the most popular Promotional merchandise comes with a small price tag like pens; it is something that everyone uses every day increasing the longevity of promotion as every time they write with your pen it would remind them of you. Key rings it is available in many different colors shapes and style from bottle opener key rings to mini torch key ring they can be used for dual purposes, then comes items such as rulers, note pads paper weight etc Most of these products costs two to three pounds or less making them perfect for any type of economic condition.
Medium budget products
One of the most popular medium budget products are clothing items like t-shirts, promotional polo shirts & branded caps / hats, men's and ladies clothing, printed sweaters there is something for everyone and all that for less than ten pounds.
High budget products
Something you can give to a selective group of customers or if your business is doing well you can give it to all your customers products like LCD photo frames, web cams or MP3 players etc. They cost more but the longevity of some of these products is worth the money spent.
Finally as long as you stick within your objective and purchase there is no better way of promoting your brand to a greater audience than Promotional merchandise.